The Greenwash Guide (U.K.)

Abstract:This report (PDF) takes a look at the main issues and players involved in greenwashing, giving an overview of the many types of greenwashing, how it's committed and how to avoid it. The graphic-rich document includes real world examples of right and wrong ways to make eco-claims. Any company advertising the environmental benefits of their company, products or services should be aware of the many different environmental advertising standards as well as best practices to follow.

URL: http://communication-responsable.aacc.fr/sites/default/files/3-Greenwash_Guide_Futerra.pdf

Source: Futerra Sustainability Communications

Resource Type: Article/report

Date of Publication: #doc.year#